Ever felt stuck in a rut? The idiom comes from the early pioneer days when covered wagon wheels would get stuck in the grooves or channels of a dirt road where prior wagons had passed. The wheels would get bogged down by the deeper holes or forced along a specific track. Ruts can be an emotional state.

I used the above quote, “If you’re going to drug me, make sure it’s with poison,” from Miss Dodd’s character in my recent release, The Captain’s Quest. As part of my marketing strategy, I created it into a meme to shock the reticular activating system of people’s brains in an attempt to gain their attention.